About Fritz

I'm Fritz. I get excited when technology meets the real world — whether that's a piece of code running at scale, a circuit board I designed myself, or a film that makes someone feel something.

By training I'm an industrial engineer. By profession I'm CTO and co-founder of Adsquare. But those labels only tell half the story. I've spent years building scalable backend systems, leading engineering teams, and lately working deeply with agentic AI — and I'm just as likely to spend a Saturday designing a PCB, tuning my smart home, or learning a new chord on the piano.

I travel with my family, shoot on a Nikon Z7II and ZR, fly FPV, and have a 3D printer that never stops running. I'm drawn to anything where craft meets complexity — where doing something properly means understanding it from first principles.

fritzmade is where I document all of it. The builds, the failures, the rabbit holes. A notebook for a brain that refuses to specialize.

No ads. No algorithm. Just curiosity in motion.

— Fritz

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